/* ============ Runnermania · tokens ============
   Marca: morado #9933CC (muestreado del logo), negro, blanco.
   Sitio de runners = oscuro. Sitio de marcas = claro (modelo Klarna / Klarna for Business). */
:root{
  color-scheme: dark;
  --ink:#0B0710; --ink-2:#140D1B; --ink-3:#1E1528; --line:#2E2339;
  --purple:#9933CC; --purple-hi:#B866EE; --purple-lo:#6B1F94;
  --paper:#F7F3FA; --muted:#A99BB6; --muted-2:#76688A;
  --lav:#EFE6F7; --lav-2:#E2D2EF; --text-dark:#15101B; --muted-dark:#5E5169;
  --ok:#7BE3A8;
  --display:"Barlow Condensed","Arial Narrow","Roboto Condensed",sans-serif;
  --body:"Barlow","Helvetica Neue",Arial,sans-serif;
  --mono:"JetBrains Mono",ui-monospace,Menlo,Consolas,monospace;
  --gutter:clamp(16px,4vw,48px);
  --max:1200px;
  --icon:url("../img/icono-corredor.png");
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{animation:none!important;transition:none!important}}
body{margin:0;background:var(--ink);color:var(--paper);font:400 17px/1.55 var(--body);-webkit-font-smoothing:antialiased}
a{color:inherit}
img{max-width:100%;display:block}
.wrap{max-width:var(--max);margin-inline:auto;padding-inline:var(--gutter)}
:focus-visible{outline:2px solid var(--purple-hi);outline-offset:3px;border-radius:4px}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}

/* ---------- type ---------- */
.d{font-family:var(--display);font-style:italic;font-weight:900;text-transform:uppercase;letter-spacing:-.005em;line-height:.9;text-wrap:balance;margin:0}
.h1{font-size:clamp(44px,6.2vw,88px)}
.h2{font-size:clamp(38px,5vw,68px)}
.h3{font-size:clamp(26px,2.6vw,34px);font-weight:800}
.p-hi{color:var(--purple-hi)}
.lead{font-size:clamp(18px,1.6vw,21px);color:var(--muted);max-width:52ch;margin:0}
.eyebrow{font:500 12px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--purple-hi);display:flex;align-items:center;gap:10px;margin:0 0 18px}
.eyebrow::before{content:"";width:22px;height:2px;background:currentColor}

/* ---------- logo ---------- */
.logo{display:inline-flex;align-items:center;gap:6px;text-decoration:none;font:italic 900 26px/1 var(--display);letter-spacing:-.01em}
.logo i{width:24px;height:24px;background:var(--purple);-webkit-mask:var(--icon) center/contain no-repeat;mask:var(--icon) center/contain no-repeat}
.logo b{color:var(--purple);font-weight:900}
.logo span{color:var(--paper)}

/* ---------- logo oficial (PNG transparente: versión clara y oscura) ---------- */
.brand{display:inline-flex;flex:none;line-height:0}
.brand img{height:26px;width:auto;display:block}
.brand-full img{height:auto;width:min(300px,78vw)}
.brand-full .on-light{display:none}
body.is-marcas .brand-full .on-light{display:block}
body.is-marcas .brand-full .on-dark{display:none}
.l-short{display:none}
@media (max-width:480px){.top .brand img{height:18px}.l-long{display:none}.l-short{display:inline}.btn-login{padding:8px 12px;font-size:13px}.top .wrap{gap:10px}.top .right{gap:10px}}

/* ---------- header ---------- */
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:50;background:color-mix(in srgb,var(--ink) 82%,transparent);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-bottom:1px solid var(--line)}
.top .wrap{display:flex;align-items:center;gap:16px;min-height:66px;flex-wrap:wrap}
.switch{display:flex;background:var(--ink-3);border-radius:999px;padding:4px;margin-left:12px}
.switch a{font:600 14px/1 var(--body);padding:9px 16px;border-radius:999px;text-decoration:none;color:var(--muted)}
.switch a[aria-current="page"]{background:var(--paper);color:var(--ink)}
.top .right{margin-left:auto;display:flex;align-items:center;gap:14px}
.flag{display:inline-flex;align-items:center;gap:8px;font:500 13px/1 var(--mono);color:var(--muted);letter-spacing:.06em}
.flag svg{width:26px;height:17px;border-radius:3px;display:block}
.btn-login{font:600 14px/1 var(--body);padding:10px 16px;border-radius:999px;border:1px solid var(--line);background:transparent;color:var(--muted-2);cursor:not-allowed;display:inline-flex;gap:8px;align-items:center}
.btn-login small{font:500 10px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;background:var(--ink-3);padding:4px 6px;border-radius:4px;color:var(--muted)}
@media (max-width:720px){.switch{order:3;margin:0 0 10px;width:100%}.switch a{flex:1;text-align:center}.btn-login small{display:none}.flag span{display:none}}

/* ---------- buttons ---------- */
.btn{font:700 16px/1 var(--body);border:0;border-radius:999px;padding:17px 26px;cursor:pointer;display:inline-flex;align-items:center;gap:10px;text-decoration:none;transition:transform .15s ease,background .15s ease}
.btn:hover{transform:translateY(-1px)}
.btn-p{background:var(--purple);color:#fff}
.btn-p:hover{background:#A845DA}
.btn-w{background:var(--paper);color:var(--ink)}
.btn-o{background:transparent;color:inherit;box-shadow:inset 0 0 0 1.5px currentColor}
.arrow::after{content:"→";font-family:var(--body)}
.textlink{font-weight:600;text-decoration:none;display:inline-flex;gap:8px;align-items:center;border-bottom:1.5px solid var(--purple);padding-bottom:2px}

/* ---------- timecode frame (motivo de la presentación) ---------- */
.frame{display:flex;align-items:center;gap:14px;font:500 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.frame .tc{color:var(--paper);font-variant-numeric:tabular-nums}
.frame .rule{flex:1;height:1px;background:currentColor;opacity:.4;min-width:12px}
.frame i{width:14px;height:14px;background:currentColor;-webkit-mask:var(--icon) center/contain no-repeat;mask:var(--icon) center/contain no-repeat}
@media (max-width:640px){.frame .hide-s{display:none}}

/* ---------- hero ---------- */
.hero{position:relative;isolation:isolate;overflow:hidden;border-bottom:1px solid var(--line)}
.hero::before{content:"";position:absolute;inset:0;z-index:-2;background:url("../img/hero-pista.jpg") 70% 45%/cover no-repeat}
.hero::after{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,var(--ink) 0%,rgba(11,7,16,.92) 38%,rgba(11,7,16,.55) 70%,rgba(11,7,16,.35) 100%),linear-gradient(0deg,var(--ink) 0%,transparent 30%)}
.hero .wrap{padding-block:26px 30px;display:grid;gap:34px}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,.65fr);gap:48px;align-items:center}
.hero h1{margin-block:4px 22px}
.hero h1 .p-hi{display:block}
@media (max-width:900px){.hero-grid{grid-template-columns:1fr}.hero::after{background:linear-gradient(180deg,rgba(11,7,16,.75) 0%,rgba(11,7,16,.92) 45%,var(--ink) 100%)}}

.warm{margin-top:30px;max-width:560px}
.warm p{margin:0 0 14px;font-size:17px}
.warm p strong{font-family:var(--display);font-style:italic;font-weight:800;font-size:24px;text-transform:uppercase;letter-spacing:.01em;display:block;color:var(--paper);line-height:1}
.signup{display:flex;gap:8px;background:rgba(247,243,250,.08);border:1px solid rgba(247,243,250,.18);border-radius:999px;padding:6px}
.signup input{flex:1;min-width:0;background:transparent;border:0;color:var(--paper);font:500 17px/1 var(--body);padding:0 18px}
.signup input::placeholder{color:var(--muted)}
.signup input:focus{outline:none}
.signup:focus-within{border-color:var(--purple-hi);box-shadow:0 0 0 3px rgba(153,51,204,.35)}
@media (max-width:480px){.signup{flex-direction:column;border-radius:20px}.signup input{padding:14px 12px}.signup .btn{justify-content:center}}
.form-msg{font-size:15px;margin:10px 4px 0;min-height:1.4em}
.form-msg.err{color:#FF9DB0}
.form-msg.ok{color:var(--ok)}
.brand-link{margin-top:22px;display:flex;align-items:center;gap:14px;flex-wrap:wrap;font-size:15px;color:var(--muted)}
.captcha{font-size:12.5px;color:var(--muted-2);margin:22px 0 0;max-width:60ch}
.captcha a{color:var(--muted)}

/* ---------- phone mock ---------- */
.phone{width:min(290px,100%);aspect-ratio:9/18.6;margin-inline:auto;border-radius:42px;padding:11px;background:linear-gradient(145deg,#3a2b48,#0f0a14 60%);box-shadow:0 0 0 1px rgba(255,255,255,.08),0 40px 90px -20px rgba(153,51,204,.55),0 20px 40px rgba(0,0,0,.6);transform:rotate(-4deg);max-width:100%}
.screen{height:100%;border-radius:32px;background:radial-gradient(120% 70% at 50% 0%,#2a1638 0%,#0d0911 70%);overflow:hidden;display:flex;flex-direction:column;padding:34px 18px 18px;gap:12px;position:relative}
.screen::before{content:"";position:absolute;top:10px;left:50%;translate:-50% 0;width:84px;height:22px;border-radius:14px;background:#000}
.scr-top{display:flex;justify-content:space-between;align-items:center;font:500 10px/1 var(--mono);letter-spacing:.1em;color:var(--muted);text-transform:uppercase}
.scr-tc{font:700 clamp(28px,3vw,36px)/1 var(--mono);color:var(--purple-hi);letter-spacing:-.02em;font-variant-numeric:tabular-nums;text-align:center;margin-top:8px}
.scr-km{text-align:center;font:italic 900 64px/.85 var(--display);letter-spacing:-.02em}
.scr-km small{font-size:18px;color:var(--muted);font-weight:700;margin-left:4px}
.scr-bar{height:6px;border-radius:6px;background:var(--ink-3);overflow:hidden}
.scr-bar span{display:block;height:100%;width:72%;background:linear-gradient(90deg,var(--purple-lo),var(--purple-hi));border-radius:inherit}
.scr-row{display:flex;justify-content:space-between;font-size:11px;color:var(--muted)}
.scr-card{margin-top:auto;background:rgba(247,243,250,.06);border:1px solid rgba(247,243,250,.1);border-radius:16px;padding:12px;display:flex;gap:10px;align-items:center}
.scr-card .ic{width:36px;height:36px;border-radius:10px;background:var(--purple);display:grid;place-items:center;flex:none}
.scr-card .ic svg{width:20px;height:20px}
.scr-card b{display:block;font-size:13px}
.scr-card span{font-size:11px;color:var(--muted)}
.ph-note{font:500 10px/1.4 var(--mono);letter-spacing:.08em;text-transform:uppercase;color:var(--muted-2);text-align:center;margin-top:18px}

/* success phone */
.screen.done{justify-content:center;align-items:center;text-align:center;gap:16px;padding-inline:22px}
.check{width:74px;height:74px;border-radius:50%;background:var(--purple);display:grid;place-items:center;box-shadow:0 0 0 10px rgba(153,51,204,.18),0 0 0 22px rgba(153,51,204,.08)}
.check svg{width:34px;height:34px}
.screen.done h4{margin:8px 0 0;font:italic 900 34px/.9 var(--display);text-transform:uppercase}
.screen.done p{margin:0;font-size:14px;color:var(--muted)}
.linked{display:flex;gap:8px;align-items:center;font:500 10px/1 var(--mono);letter-spacing:.1em;text-transform:uppercase;color:var(--ok);background:rgba(123,227,168,.1);padding:8px 12px;border-radius:999px}

/* ---------- sections ---------- */
section{padding-block:clamp(64px,9vw,120px)}
.sec-head{display:grid;gap:18px;margin-bottom:clamp(36px,5vw,60px);max-width:760px}

/* only-worry */
.worry{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--line)}
.worry li{list-style:none;padding:34px 28px 10px 0;display:grid;gap:18px;align-content:start}
.worry li+li{padding-left:28px;border-left:1px solid var(--line)}
.worry ul{display:contents}
.ico{width:56px;height:56px;border-radius:16px;background:var(--ink-3);display:grid;place-items:center;color:var(--purple-hi)}
.ico svg{width:28px;height:28px}
.worry p{margin:0;color:var(--muted);max-width:30ch}
@media (max-width:760px){.worry{grid-template-columns:1fr}.worry li,.worry li+li{padding:26px 0;border-left:0;border-bottom:1px solid var(--line)}}

/* KPIs */
.kpis{background:var(--ink-2);border-block:1px solid var(--line);padding-block:clamp(44px,6vw,72px)}
.kpi-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.kpi{display:grid;gap:10px}
.kpi .n{font:700 clamp(40px,5.6vw,76px)/1 var(--mono);letter-spacing:-.04em;color:var(--paper);font-variant-numeric:tabular-nums}
.kpi .n em{font-style:normal;color:var(--purple-hi)}
.kpi .l{font:500 12px/1.3 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
@media (max-width:700px){.kpi-grid{grid-template-columns:1fr;gap:30px}}

/* how it works */
.how{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,.7fr);gap:56px;align-items:center}
.steps{list-style:none;margin:0;padding:0;display:grid;gap:14px;counter-reset:s}
.steps li{counter-increment:s;display:grid;grid-template-columns:64px 1fr;gap:20px;align-items:start;padding:24px;border-radius:22px;background:var(--ink-2);border:1px solid var(--line)}
.steps li .ico{width:64px;height:64px;position:relative}
.steps li .ico::after{content:counter(s);position:absolute;top:-8px;right:-8px;width:24px;height:24px;border-radius:50%;background:var(--purple);color:#fff;font:700 12px/24px var(--mono);text-align:center}
.steps h3{margin:6px 0 6px}
.steps p{margin:0;color:var(--muted)}
@media (max-width:900px){.how{grid-template-columns:1fr}}

/* compat + founders */
.compat{display:grid;gap:26px}
.chips{display:flex;flex-wrap:wrap;gap:12px}
.chip{display:inline-flex;align-items:center;gap:12px;padding:16px 24px;border-radius:14px;border:1px solid var(--line);background:var(--ink-2);font:italic 800 26px/1 var(--display);text-transform:uppercase;letter-spacing:.02em}
.chip small{font:500 10px/1 var(--mono);letter-spacing:.1em;color:var(--muted);text-transform:uppercase;font-style:normal}
.note{font:500 11px/1.5 var(--mono);letter-spacing:.06em;color:var(--muted-2);text-transform:uppercase;margin:0}
.marquee{overflow:hidden;mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.track{display:flex;gap:14px;width:max-content;flex-wrap:wrap}
.marquee.run .track{flex-wrap:nowrap;animation:slide 32s linear infinite}
.marquee.run:hover .track{animation-play-state:paused}
@keyframes slide{to{transform:translateX(calc(-50% - 7px))}}
.slot{width:180px;height:92px;border-radius:14px;border:1.5px dashed var(--line);display:grid;place-items:center;text-align:center;font:500 11px/1.4 var(--mono);letter-spacing:.1em;text-transform:uppercase;color:var(--muted-2);flex:none}

/* stars */
.stars-grid{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:14px}
.star{position:relative;border-radius:20px;overflow:hidden;aspect-ratio:3/4;background:linear-gradient(170deg,var(--ink-3) 0%,#241532 100%);border:1px solid var(--line);display:flex;flex-direction:column;justify-content:flex-end;padding:16px;max-width:100%}
.star .ini{position:absolute;top:10px;left:12px;font:italic 900 clamp(64px,7vw,96px)/.8 var(--display);color:rgba(184,102,238,.22);letter-spacing:-.04em}
.star .tag{position:absolute;top:14px;right:14px;font:500 9.5px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;background:var(--purple);color:#fff;padding:5px 7px;border-radius:5px}
.star b{font:italic 800 22px/1 var(--display);text-transform:uppercase;position:relative}
@media (max-width:980px){.stars-grid{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media (max-width:560px){.stars-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}

/* final CTA */
.final{position:relative;isolation:isolate;overflow:hidden;border-radius:32px;padding:clamp(40px,6vw,80px);background:var(--purple);color:#fff;display:grid;gap:26px}
.final::before{content:"";position:absolute;inset:0;z-index:-1;background:url("../img/cta-corredor.jpg") right center/auto 100% no-repeat;opacity:.35;mix-blend-mode:luminosity}
.final::after{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,var(--purple) 35%,rgba(153,51,204,.2))}
.final .row{display:flex;gap:12px;flex-wrap:wrap}
.final p{margin:0;max-width:44ch;font-size:19px;color:rgba(255,255,255,.88)}

/* social + faq (se ocultan hasta que haya contenido) */
.social{display:flex;gap:12px;flex-wrap:wrap}
.social a{padding:12px 18px;border-radius:999px;border:1px solid var(--line);text-decoration:none;font-weight:600}

/* ---------- footer ---------- */
footer{border-top:1px solid var(--line);padding-block:48px 40px;color:var(--muted);font-size:14px}
footer .wrap{display:grid;gap:26px}
footer .legal{display:flex;gap:10px 22px;flex-wrap:wrap}
footer .legal a{text-decoration:none;color:var(--paper)}
footer .legal a:hover{color:var(--purple-hi)}
footer p{margin:0;max-width:80ch}

/* ================= VISTA MARCAS (clara) ================= */
.view[hidden]{display:none!important}
#v-marcas{background:var(--paper);color:var(--text-dark)}
#v-marcas .lead{color:var(--muted-dark)}
#v-marcas .eyebrow{color:var(--purple)}
.b-hero{padding-block:clamp(56px,8vw,110px) clamp(48px,6vw,80px);background:radial-gradient(90% 120% at 100% 0%,var(--lav-2) 0%,var(--paper) 60%)}
.b-hero .wrap{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,.8fr);gap:56px;align-items:end}
.b-hero h1{margin-bottom:24px}
.b-hero h1 .p-hi{color:var(--purple)}
.b-hero .row{display:flex;gap:12px;flex-wrap:wrap;margin-top:30px}
.b-hero .btn-o{color:var(--text-dark)}
.b-quote{border-left:3px solid var(--purple);padding:4px 0 4px 22px;font-size:18px;color:var(--muted-dark);margin:0}
.b-quote b{color:var(--text-dark)}
@media (max-width:900px){.b-hero .wrap{grid-template-columns:1fr}}

.benefits{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:14px}
.ben{grid-column:span 2;background:#fff;border:1px solid var(--lav-2);border-radius:22px;padding:26px;display:grid;gap:14px;align-content:start}
.ben:nth-child(4),.ben:nth-child(5){grid-column:span 3}
.ben .ico{background:var(--lav);color:var(--purple)}
.ben h3{font:italic 800 27px/1 var(--display);text-transform:uppercase;margin:0}
.ben p{margin:0;color:var(--muted-dark);font-size:16px}
@media (max-width:860px){.benefits{grid-template-columns:1fr}.ben,.ben:nth-child(4),.ben:nth-child(5){grid-column:auto}}

.rate{background:var(--text-dark);color:var(--paper);border-radius:32px;padding:clamp(28px,5vw,64px);display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,64px);align-items:center}
#v-marcas .rate .lead{color:#C4B8CF}
.rate p{margin:0 0 16px}
.rate .tm{font-size:.5em;vertical-align:super;font-style:normal}
.meter{background:var(--ink-2);border:1px solid var(--line);border-radius:24px;padding:26px;display:grid;gap:18px}
.meter-top{display:flex;justify-content:space-between;align-items:flex-end;gap:12px}
.meter-top .big{font:700 64px/1 var(--mono);letter-spacing:-.04em;color:var(--purple-hi)}
.meter-top .big small{font-size:18px;color:var(--muted);letter-spacing:0}
.dim{display:grid;gap:8px}
.dim div{display:flex;justify-content:space-between;font-size:14px;color:var(--muted)}
.dim div span:last-child{font-family:var(--mono);color:var(--paper)}
.bar{height:8px;border-radius:8px;background:var(--ink-3);overflow:hidden}
.bar i{display:block;height:100%;border-radius:inherit;background:linear-gradient(90deg,var(--purple-lo),var(--purple-hi))}
.cond{font-size:13px;color:var(--muted-2);border-top:1px solid var(--line);padding-top:14px;margin:0}
@media (max-width:900px){.rate{grid-template-columns:1fr}}

.contact{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:56px;align-items:start}
.contact form{background:#fff;border:1px solid var(--lav-2);border-radius:24px;padding:clamp(22px,3vw,34px);display:grid;gap:16px}
.field{display:grid;gap:6px}
.field label{font:600 14px/1 var(--body)}
.field input,.field textarea{font:500 16px/1.4 var(--body);padding:14px 16px;border-radius:12px;border:1.5px solid var(--lav-2);background:var(--paper);color:var(--text-dark);color-scheme:light;width:100%}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--purple);box-shadow:0 0 0 3px rgba(153,51,204,.18)}
.two{display:grid;grid-template-columns:1fr 1fr;gap:14px}
#v-marcas .form-msg.ok{color:#197A45}
#v-marcas .form-msg.err{color:#B3163A}
@media (max-width:860px){.contact{grid-template-columns:1fr}}
@media (max-width:520px){.two{grid-template-columns:1fr}}
#v-marcas + footer, body.is-marcas footer{background:var(--paper);color:var(--muted-dark);border-top-color:var(--lav-2)}
body.is-marcas footer .legal a,body.is-marcas footer .logo span{color:var(--text-dark)}

/* ---------- fotografía (de la presentación) ---------- */
.shot{position:relative;border-radius:28px;overflow:hidden;max-width:100%;background:var(--ink-3)}
.shot img{width:100%;height:100%;object-fit:cover}
.hero-photo{aspect-ratio:4/5;max-width:440px;margin-inline:auto;box-shadow:0 40px 90px -30px rgba(153,51,204,.6)}
.float{position:absolute;left:16px;right:16px;bottom:16px;display:flex;gap:12px;align-items:center;background:rgba(11,7,16,.72);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);border:1px solid rgba(247,243,250,.14);border-radius:18px;padding:12px 14px}
.float .km{font:italic 900 40px/.85 var(--display);letter-spacing:-.02em}
.float .km small{font-size:14px;color:var(--muted);margin-left:2px}
.float .sep{width:1px;align-self:stretch;background:rgba(247,243,250,.16)}
.float b{display:block;font-size:13px}
.float span{font-size:12px;color:var(--muted)}
.float .ic{width:34px;height:34px;border-radius:10px;background:var(--purple);display:grid;place-items:center;flex:none;margin-left:auto}
.float .ic svg{width:18px;height:18px}
.float .tcx{font:700 11px/1 var(--mono);color:var(--purple-hi);letter-spacing:.04em;margin-bottom:6px;display:block}

.how-media{position:relative;padding-bottom:40px}
.how-media .shot{aspect-ratio:3/4}
.how-media .phone{position:absolute;right:-8px;bottom:0;width:min(200px,52%);transform:rotate(4deg);border-radius:32px;padding:8px}
.how-media .phone .screen{border-radius:25px;padding:26px 14px 14px;gap:10px}
.how-media .screen.done h4{font-size:26px}
.how-media .screen.done p{font-size:12px}
.how-media .check{width:54px;height:54px;box-shadow:0 0 0 7px rgba(153,51,204,.18)}
.how-media .check svg{width:26px;height:26px}
.how-media .linked{font-size:8.5px;padding:6px 9px}
@media (max-width:900px){.how-media{max-width:460px;margin-inline:auto;width:100%}.how-media .phone{right:0}}
.nofric{display:flex;flex-wrap:wrap;gap:8px 22px;margin-top:26px;font:italic 800 clamp(20px,2vw,26px)/1 var(--display);text-transform:uppercase;color:var(--muted)}
.nofric b{color:var(--paper);font-weight:800}
.nofric em{font-style:italic;color:var(--purple-hi)}

.final .kicker{font:500 12px/1.4 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:rgba(255,255,255,.8);margin:0}
footer .tagline{font:500 12px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-top:10px}
.slot.named{border-style:solid;border-color:var(--line);font:italic 900 26px/1 var(--display);letter-spacing:.06em;color:var(--paper);background:var(--ink-2)}

/* ---- marcas: hero con foto ---- */
.b-hero .wrap{align-items:center}
.b-photo{aspect-ratio:4/5;max-width:420px;width:100%;justify-self:end}
.b-photo::after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(21,16,27,.55),transparent 45%)}
.b-photo .cap{position:absolute;left:18px;right:18px;bottom:16px;z-index:1;color:#fff;font:italic 800 22px/1 var(--display);text-transform:uppercase}
@media (max-width:900px){.b-photo{justify-self:start;aspect-ratio:16/11;max-width:100%}}

/* ---- marcas: cómo nace / oportunidad ---- */
.origin{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.1fr);gap:clamp(28px,5vw,64px);align-items:stretch}
.now{list-style:none;margin:28px 0 0;padding:0;display:grid;gap:0}
.now li{display:grid;grid-template-columns:44px 1fr;gap:14px;align-items:baseline;padding:16px 0;border-top:1px solid var(--lav-2);font-size:18px}
.now li:last-child{border-bottom:1px solid var(--lav-2)}
.now li span{font:700 12px/1 var(--mono);color:var(--purple);letter-spacing:.06em}
.now li.hot{color:var(--purple);font-weight:600}
.opp{min-height:420px;display:flex;align-items:flex-end}
.opp img{position:absolute;inset:0}
.opp::after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(21,16,27,.92) 5%,rgba(21,16,27,.2) 70%)}
.opp .txt{position:relative;z-index:1;padding:clamp(22px,3vw,36px);color:#fff}
.opp .txt .d{font-size:clamp(34px,4vw,54px)}
.opp .txt p{margin:12px 0 0;font:italic 800 clamp(20px,2vw,26px)/1.05 var(--display);text-transform:uppercase;color:#E6CCF7}
@media (max-width:860px){.origin{grid-template-columns:1fr}.opp{min-height:360px}}

/* ---- marcas: une ambos mundos ---- */
.worlds{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:clamp(28px,5vw,64px);align-items:center}
.worlds .shot{aspect-ratio:1/1}
.pairs{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-bottom:30px}
.pair{background:#fff;border:1px solid var(--lav-2);border-radius:20px;padding:22px;display:grid;gap:10px;align-content:start}
.pair .who{font:500 11px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--purple)}
.pair p{margin:0;color:var(--muted-dark)}
.pair p b{color:var(--text-dark)}
.une{font-size:clamp(40px,5vw,66px)}
.une .p-hi{color:var(--purple)}
.model{margin-top:28px;display:grid;gap:14px}
.model .lbl{font:600 14px/1 var(--body);color:var(--muted-dark)}
.pills{display:flex;flex-wrap:wrap;gap:8px}
.pills span{padding:10px 14px;border-radius:999px;background:var(--lav);color:var(--text-dark);font:600 14px/1 var(--body)}
.claim{font-weight:700;color:var(--purple);margin:6px 0 0}
@media (max-width:860px){.worlds{grid-template-columns:1fr}.worlds .shot{aspect-ratio:16/11}}
@media (max-width:520px){.pairs{grid-template-columns:1fr}}
.adapt{margin-top:22px;font-weight:700;color:var(--purple)}
.seek{display:flex;flex-wrap:wrap;gap:8px;margin-top:18px}
.seek span{padding:9px 14px;border-radius:999px;border:1.5px solid var(--purple);color:var(--purple);font:600 14px/1 var(--body)}

/* entrada suave del hero */
@keyframes rise{from{transform:translateY(14px);opacity:.001}to{transform:none;opacity:1}}
.rise{animation:rise .8s cubic-bezier(.2,.7,.2,1) both}
.rise.d2{animation-delay:.12s}.rise.d3{animation-delay:.24s}